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Case Study: Groupama Italia
Industry: insurance
Case Study: Groupama Italia
INDUSTRY: INSURANCE
The challenge
Groupama Italia, the Italian branch of the historic international insurance and banking group Groupama, and already a client of Call2Net for its back-office claims activity, proposed us a challenge: in just a few days from the submission deadline, to have the entire network of agents sign and collect all the documents needed for the annual IVASS training requirements.
In detail, the project aimed to:
How we faced the challenge for Groupama Italy
To achieve the objectives of this challenge, we structured a 3-level email marketing automation workflow with CTAs to the documents to be signed and the upload portal.
After three levels of email reminders, the contact was passed to our contact centre for the classic telephone recall.
Solutions adopted
Tools used
Email Marketing Automations
Achievements
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Together we will create a path to redesign, improve and add value to your customer's experience.
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